THE NEW $19 I INDIA COMMERCIAL
RESPONSIBILITIES - ART DIRECTION, DESIGN & ANIMATION
Co-Directed this spot with my good friend, Casey Lombardo. The challenge was to target our Indian demographic while still maintaining the "Ultra" look and feel. I had a blast learning about the culture and in the end, I decided to go with a very vibrant and hand-made yet simple, aesthetic.
PRODUCED AT ULTRA MOBILE | CREATIVE DIR: JESSICA PRENTICE
STORYBOARDS
BEHIND-THE-SCENES GOODNESS
music: Saint Pepsi - Private Caller
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